Apples recently announced promise to clean up its App Store by removingold, outdated and non-compliantapplications could see hundreds of thousands of apps getting booted from the mobile application marketplace, according to new data about the number of abandoned apps live on the storefront today. Apple, of course, didnt specifically detail its criteriafor kicking out older apps saying only that apps that no longer function as intended, follow current review guidelines, or havent been supported with compatibility updates for a long time, could be removed.
That latter item, however a long time is where theres room for speculation on the impact this purge will have on the App Store. How long is long, after all? Thats unclear.
Still, its fairly surprising how many apps have been released, but not maintained, when you dig into the numbers.
Top, active app developers update their apps at least every month or two, if not more frequently. In fact, a report from last year found that the top iOS developers averaged 45 days in between updates on average. Smaller and indie developers may not have the resources to maintain quite as fast-paced a schedule. But its still reasonable to think that an actively maintained app would at least be updated annually, as a minimum, or when a new iOS operating system was released or new hardware arrives.
Most apps arent, though.
There are 2.1 million active apps on the App Store worldwide today. But,according to data from Adjust, a business intelligence firm for app marketers, 50 percent of all apps have been abandoned by developers since May 2015. With half the App Store potentially up for deeper examination, Apples marketplace could soon look a lot different, following the upcoming purge.
In addition,a quarter (25.6 percent) of all iOS apps havent been updated since November 2013, Adjust says. And only 20 percent of apps have been updated in the last three months. This gives you an idea of how few apps are maintained after their App Store debut.
Meanwhile, onegroup of apps thats likely to get kicked out of the App Store are those which were never updated to support the larger screen of the iPhone 5 (and subsequent models). Adjust says 11.4 percent of all apps fit this description, and 10 percent of all iOS apps havent been touched by their developers since the days of the iPhone 4.
Another way of looking at the situation is to count how many apps are truly ancient and abandoned. According to data from another app intelligence firm, Sensor Tower, 328,000 iOS apps havent been updated in three or more years. It wouldnt be surprising to see all of those put on notice. Meanwhile, Sensor Towersays that roughly 40 percent of apps were updated in the last three months, according to its data, and 7.5 percent dont support the iPhone 6 or newer.
Well soon know how Apple decides which apps it will remove, as it plans to begin reviewing and removing applications from the App Store starting tomorrow the same day asits iPhone 7 event. Those that crash upon launch will be removed immediately, the company says, while other affected developers will have 30 days after receiving a requestfrom Apple to submit an update, otherwise their app will be removed.
Though Applesactions will likely remove a great number of mobile applications, those that disappear largely wont be missed. Having non-maintained apps that dont work or even dont look and feel current contributes to a poor user experience, and it makes finding newer, quality apps more difficult for end users.
The App Store purge is one of several, radical changes Apple has been rolling outto its App Stores in recent months, following the installation of Phil Schiller as the head of the App Store in December. The company also announced the introduction of search ads, new auto-renewable subscriptions with a more favorable rev share for developers, more pricing flexibility for subscriptions, a more personalized App Store which recommends apps users dont already have installed, and more.
Alongside the App Store purge, Apple also said itplans to limit the way developers canuse app names for better App Store SEO that is, names cant be longer than 50 characters, so developers cant cram a bunch of keywords into their apps title anymore.
Read more: https://techcrunch.com/2016/09/06/upcoming-app-store-purge-could-see-hundreds-of-thousands-of-apps-deleted/